get to know us

Meet Isreal & Jennifer Morales, the dynamic duo behind the Sky Diamond brand.

A DREAM, A VISION, REALITY

NOT JUST A DREAM, A REALITY

Isreal, a Newburgh native and Jennifer, raised in New York City are a representation of the New York mind, spirit, and character. They share a mindset of respect, culture and loyalty and are inspired by life’s hustle for creativity and luxury.

Together, their strengths create a balance that defines the company today. Isreal brings deep industry knowledge, and a
forward-thinking approach to jewelry, while Jennifer brings warmth, design, and a refined brand experience that resonates with their growing community.

What started as a local vision has grown into a trusted destination for fine jewelry and custom design, built on transparency, education, and long-term relationships. At its core, Sky Diamond Jewelers is about more than just jewelry—it’s about restoring the value of having a jeweler you trust for life, while continuing to evolve the industry through modern design, innovation, and connection with clients.

In 2022, Isreal was recognized as an Entrepreneur of the Year by the EAP of New York State. In 2023, he was recognized as one of the Top 20 Under 40 for Retail Excellence by Jewelers of America. In 2025, Isreal was featured in a Forbes article "Through Sheer Grit He Built a Million-Dollar Jewelry Store" and invited to speak as a panelist for the JCK Talk "Unveiling the Latest Trends in Wedding Jewelry." 

Isreal represents Sky Diamond Jewelers as a member of the prestigious American Gem Society, reflecting the company’s continuous commitment to excellence and integrity.

Today, Sky Diamond stands as a reflection of where they came from and what they believe in—real relationships, real value, and a standard of trust that lasts a lifetime.

Isreal and Jennifer attend the JCK Jewelry Show in Las Vegas

THE MAKING OF BRILLIANCE

Exceptional Craftsmanship, Timeless Beauty

Our Values

What began as a dream built on passion, perseverance, and a belief in doing things differently became Sky Diamond Jewelers. Guided by family values and a commitment to honesty, trust, and exceptional craftsmanship, we set out to create more than just a jewelry store. We wanted to build a place where every client feels welcomed, valued, and confident in celebrating life's most meaningful moments.

Together, our team brings a unique blend of expertise, creativity, and dedication to every experience. From sourcing exceptional diamonds and designing custom creations to providing attentive service and expert craftsmanship at the bench, every detail is approached with care and purpose. Whether you're marking a milestone, beginning a new chapter, or creating a piece that tells your story, we are honored to be part of your journey. At Sky Diamond, you're more than a client, you're part of our story.

Our Values

Meet the Team

In 2026, we celebrate 10 years at Sky Diamond and over 20 years together as a team!

Isreal Morales

Isreal Morales

Owner, Founder
Jennifer Morales

Jennifer Morales

Creative Director, Founder
Benny

Benny

Bench Jeweler

Sky diamond ethos

  • Exceptional Service, leading with Impressive Customer Experience

  • Foundation of Integrity & Respect

  • Superior Quality in Products and Service

  • Fairness in Price, Always

  • Transparency & Trust through Education

  • Innovative, with Traditional Core Values

Jennifer & Isreal Morales owners of Sky Diamond Jewelers, New Windsor, NY
2024

jck talk

2024

Invited as guest panelist for the JCK Talk "Unveiling the Latest Trends in Wedding Jewelry." JCK is the jewelry industries' largest and most influential trade show hosted for jewelry professionals each year in Las Vegas.
2024

Gem Awards

2024

Attending The GEM Awards, presented by Jewelers of America, one of the jewelry industry's most celebrated awards galas, honoring the achievements of individuals and companies whose work raises the visibility of fine jewelry and watches.
2023

jewelers of america - 20 under 40

2023

It was an incredible honor to be a part of the 2023 class of Jewelers of America 20 Under 40 list, celebrating Isreal for his contributions and talents to the retail jewelry industry!
2016

the beginning

2016

The vision was to create a transparent and luxurious shopping experience for our Hudson Valley clients, bringing exquisite boutique level service with quality design-house craftsmanship.
YOUR STORY AWAITS

YOUR STORY AWAITS

From engagement rings to one-of-a-kind creations, we can't wait to help you find the perfect piece to celebrate life's meaningful moments.

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